WEBSITE CONTENT CHECKLIST FOR CLIENTS From BriefLasso (https://brieflasso.com/guides/website-content-checklist). Free to copy, edit and send to your clients. Project: ____________________ Content due: ____________ Launch date: ____________ BRAND [ ] Logo files (SVG or high-res PNG, plus any light/dark or icon versions) [ ] Brand colours (hex codes if you have them) [ ] Fonts or brand guidelines document [ ] Favicon / social profile image, if different from the logo WORDS (COPY) [ ] Business name exactly as it should appear, plus tagline [ ] Home page: who you help, what you offer, why choose you (2–4 short paragraphs) [ ] About page: your story, team bios [ ] Services or products: name, short description, price or "from" price for each [ ] Frequently asked questions and answers [ ] Calls to action: what should a visitor do (call, book, buy, email)? IMAGES AND MEDIA [ ] Photos of you, your team, your premises and your work (originals, not screenshots) [ ] Product photos [ ] Videos or links to videos [ ] Confirmation you own or have licensed every image TRUST [ ] Testimonials or reviews, with permission to publish and the name to show [ ] Logos of clients, certifications or associations (with permission) [ ] Case studies or portfolio items CONTACT AND LEGAL [ ] Business address, phone, email, hours [ ] Service area [ ] Social media profile links [ ] Privacy policy and terms (or confirmation you need them written) [ ] Business number / registration details if they must appear ACCESS AND LOGINS [ ] Domain registrar (who, and who can log in) [ ] Current hosting and current website admin [ ] Google Business Profile, Analytics, Search Console [ ] Email marketing, booking, payments or shop platforms to connect [ ] Share logins in a password manager or secure note, never plain email DECISIONS [ ] Who on your side approves the content, and who has final say [ ] Pages you want (site map) and any sites you like [ ] Deadline for content, and the launch date it unlocks Tip: send items in small batches, give a date for each, and agree up front what happens to the launch date if content is late.